Renault clio – Unforgettable
To promote the launch of the New Renault Clio, Publicis created a campaign to accompany the car’s official unveiling to the general public at the Paris Motor Show at the Grand Palais. The concept campaign will capitalize on the seductive power of its new design and the idea playing on the unexpected. Some agencies worked on it before being produce by Publicis headquarters at Paris following the leadership of the CCO Renault France at this moment, Olivier Altmann.